- To develop the field of coffee cultivation in the Haraz district, where ancestral farms exist, and restore the international historical fame of Yemeni coffee through the provision of organic products with luxurious quality suitable for the historical reputation of Mocca/Moka Coffee

- To transfer the experience gained in coffee cultivation to similar farms in our beloved Yemen, and to encourage farmers through incentive programs and by providing them with healthy agricultural seedlings and by paying efforts to attract appropriate economic investments to promote the level of Yemeni coffee cultivation.

- Support the national economy through boosting exports, employment of disabled workers and raising the level of household income in the rural areas of Yemen

- To combat the expansion of the cultivation of destructive produce that are harmful to the national economy by replacing them with coffee trees instead.